Collector Nation for Business
The collecting economy, measured and reached.
Collectors spend billions a year on cards, sealed product and memorabilia — and almost none of it is measured in public. Collector Nation covers that economy daily, studies it deliberately, and helps qualified partners reach and serve the collectors inside it — with the method and the commercial relationship stated out loud.
800K+
Unique podcast listeners
1.5M+
Monthly video impressions — IG · TikTok · YouTube
100
Podcast episodes, and counting
Listener and impression figures are platform-reported, as of August 2026. Every number we publish carries its definition — see the audience page.
What Collector Nation is
A media, research and commerce company built inside the hobby it serves. Three operations, one audience.
Media
A flagship podcast with a library of 100 episodes and counting, a newsroom covering the hobby daily, original video, and an app — one audience reached across every format it actually uses.
Research
Formal studies and the Hobby Pulse poll, launching now: measurement of a market that has barely been measured, published with the method attached so partners can cite it with confidence.
Retail & events
Collector Station — our retail arm — is a flagship card shop, live-event floor and working content studio in Downtown Easley, SC, where campaigns meet collectors in person.
Who you reach
Collectors are not casual sports fans with a hobby line item. They buy repeatedly, research obsessively before they spend, and make real decisions — what to buy, grade, hold or sell — every week. Sports cards, Pokémon and trading card games each bring their own audience, and the market behind them is real: independent analysts sized the global sports trading-card market at $12.6 billion in 2024, growing roughly 19% a year (Technavio, 2024). Very few media companies reach these buyers in one place. That is the gap Collector Nation occupies.
Audience figures are published with their definition, window and source — or not at all. The audience page explains exactly what we measure per campaign, and what we will share on request today.
The audience, defined →One audience, every channel
A collector listens to the podcast, reads the newsroom, watches the video, keeps their collection in the app and walks into the store. A campaign here reaches that same person across the channels they already use — and reports under one campaign ID, a single record per campaign instead of five platform dashboards.
Podcast
100 episodes
Newsroom
daily
Video
original + clips
App
invite-only beta
Store
Easley, SC
ONE COLLECTOR
One campaign ID
Ways to work with us
Five distinct routes. Tell us which one you are here for and your inquiry lands with the person who owns the answer.
Sponsor media
Reach collectors across the podcast, the newsroom, video and the app — a small amount of directly sold inventory, each placement specified and measured before it can be booked.
Underwrite research
Put your name on the studies the industry will cite. Underwriters are named on the work as it publishes — and have no say in what it finds.
Join the industry council
A standing seat for operators, manufacturers and marketplaces: help set what gets measured about the collecting economy — never what gets found.
Commission custom work
Commissioned research, category briefings and bespoke content, produced to the same method and disclosure standards as everything we publish.
Activate at Collector Station
Retail displays, sampling, launches, signings and live events at our flagship store in Downtown Easley, SC — and leave with the footage.
How we operate
Commercial relationships never change coverage, ranking or conclusions. Research underwriters are named on the work and have no say in what it finds. Sponsored work is labeled as such, everywhere it appears. These are conditions of sale, stated in full with the inventory — the media kit carries every placement’s format, disclosure, caps and measurement.
Talk to a person, not a pipeline
Every inquiry goes straight to the founder’s desk and is answered by a person within one business day — usually the same day. Tell us what you are trying to do — we’ll come back with ideas, not a rate card.
Request a briefing